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NOW Supplements, ADAM™ Men's Multivitamin with Saw Palmetto, Plant Sterols, Lycopene & CoQ10, 90 Softgels

4.2 4.2 out of 5 stars 4,011 ratings

$19.96 with 45 percent savings $0.22 per Count
List Price: $35.99

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-47% $18.96 ($0.21 / Count)
List Price: $35.99

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90 Count (Pack of 1)
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Purchase options and add-ons

Brand NOW
Item Form Softgel
Primary Supplement Type Vitamin A, Calcium, Vitamin C, Iron, Vitamin B12
Diet Type Kosher
Flavor Unflavored

About this item

  • MULTI VITAMIN SPECIALLY FORMULATED FOR MEN: NOW ADAM Superior Men's Multi vitamin in softgels are gentler and easier to swallow and are formulated for better GI tolerability. Like NOW's other supplements, this multi is science-based and tested for purity and quality.
  • Product Note: Exposure to heat or sunlight may lead to melting/damage of product. Hence customers are expected to be available during the product delivery
  • INCLUDES: This multi-vitamin specially formulated for men features saw palmetto, plant sterols, lycopene, and CoQ10.
  • CLASSIFICATIONS/CERTIFICATIONS: Quality GMP Assured, Kosher (contains gelatin)
  • GMP Quality Assured: NPA A-rated GMP certification means that every aspect of the NOW manufacturing process has been examined, including our laboratory/testing methods (for stability, potency, and product formulation).
  • Packaged in the USA by a family owned and operated company since 1968
  • During the summer months products may arrive warm but Amazon stores and ships products in accordance with manufacturers' recommendations, when provided.

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Product Description

These multi-vitamin softgels are easier to swallow, and are formulated for better GI tolerability. Many multiples on the market today contain unnecessary levels of excipients and added ingredients. ADAM™ is formulated to have the lowest levels of these unneeded additional ingredients, leaving more room for higher levels of the nutrients men need to maintain optimum health.* Natural color variation may occur in this product.

Product details

  • Is Discontinued By Manufacturer ‏ : ‎ No
  • Product Dimensions ‏ : ‎ 2.7 x 2.7 x 4.75 inches; 6.38 ounces
  • Item model number ‏ : ‎ 3880
  • Department ‏ : ‎ Men's
  • Date First Available ‏ : ‎ October 2, 2001
  • Manufacturer ‏ : ‎ NOW Sports - Nutrition and Wellness
  • ASIN ‏ : ‎ B003ENHSI2
  • Customer Reviews:
    4.2 4.2 out of 5 stars 4,011 ratings

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Price-45% $19.96
List:$35.99
-39% $18.37
List:$29.99
-30% $13.95
List:$19.95
$37.98$32.95-48% $8.91
List:$16.99
Price Per Unit$0.22 / Count$0.07 / Count$0.12 / Count$0.21 / Count$0.27 / Count$0.04 / Count
Delivery
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Get it as soon as Sunday, May 19
Get it as soon as Monday, May 20
Get it May 17 - 21
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Customer Ratings
Easy to swallow
3.8
4.5
4.5
4.0
4.6
4.8
Flavor
3.6
4.4
3.9
3.6
4.4
4.6
Value for money
3.3
4.7
4.4
4.4
4.7
4.7
Ingredient quality
4.3
4.2
4.0
Absorbency
4.3
4.8
4.7
Sold By
Hollywood Traders
Amazon.com
eSupplements
WooHoo Natural
Nutri Catalog
Amazon.com
primary supplement
Vitamin C, Vitamin A, Calcium, Vitamin B12, Iron
Vitamin C
Vitamin A
Vitamin C, Vitamin A, Calcium, Vitamin B12, Iron
Vitamin D3
form
Softgel
Capsule
Capsule
Softgel
Tablet
Softgel
unit count
90
250
120
180
120
240
flavor
Unflavored
Unflavored
Unflavored
Unflavored
Grape
Unflavored
target gender
male
unisex
male
male
male
unisex
weight
181 grams
0.1 kilograms
0.26 pounds
6.3 ounces
0.49 pounds
0.15 pounds

Important information

Safety Information

Suggested Usage: As a dietary supplement, take 2 softgels daily with food. These multi-vitamin softgels are easier to swallow, and are formulated for better GI tolerability. Contains no: sugar, salt, yeast, wheat, gluten, milk, egg, shellfish or preservatives. Store in a cool, dry place. *These statements have not been evaluated by the FDA. This product is not intended to diagnose, treat, cure or prevent any disease. This product is labelled to United States standards and may differ from similar products sold elsewhere in its ingredients, labeling and allergen warnings

Ingredients

Beta-Carotene (as pro-Vitamin A 3.6 mg), Vitamin A (as Retinyl Palmitate), Vitamin C (from Calcium Ascorbate), Vitamin D-3 (as Cholecalciferol), Vitamin E (as d-alpha Tocopherol), Vitamin K (as Menaquinone and Phytonadione), Thiamine (Vit. B-1) (from Thiamine HCl), Riboflavin (Vitamin B-2), Niacin (Vitamin B-3) (as Niacinamide), Vitamin B-6 (from Pyridoxine HCl and Pyridoxal-5-Phosphate (P-5-P)), Folate (as Folic Acid), Vitamin B-12 (as Cyanocobalamin and Methylcobalamin), Biotin, Pantothenic Acid (Vitamin B-5) (from D-Calcium Pantothenate), Calcium (from Cal. Ascorbate, Aquamin® F Red Algae Sea Minerals and D-Calcium Pantothenate), Iodine (from Potassium Iodide), Magnesium (from Magnesium Citrate and Aquamin® F Red Algae Sea Minerals), Zinc (from Zinc Glycinate) (Amino Acid Chelate) (TRAACS®) (Albion®), Selenium (from Selenium Amino Acid Complex) (TRAACS®) (Albion®), Copper (from Copper Glycinate) (Amino Acid Chelate) (TRAACS®) (Albion®), Manganese (from Manganese Glycinate) (Amino Acid Chelate) (TRAACS®) (Albion®), Chromium (from Chromium Chelavite®) (Amino Acid Chelate) (TRAACS®) (Albion®), Molybdenum (from Molybdenum Glycinate) (Amino Acid Chelate) (TRAACS®) (Albion®), Potassium (from Potassium Chloride), Saw Palmetto Extract (Berry) (Serenoa repens) (min. 85% Fatty Acids), Phytosterols (Plant Sterols) (with Beta-Sitosterol), Nettle Root Extract (Urtica dioica), Alpha Lipoic Acid, Choline (from Choline Bitartrate), Grape Seed Extract (Vitis vinifera), Inositol, CoQ10 (as Ubiquinone), Lycopene (LYC-O-MATO®) (from Natural Tomato Extract), Lutein (FloraGLO®) (from Marigold Flowers) Other Ingredients: Pumpkin Seed Oil, Softgel Capsule (gelatin, glycerin, water, carob) and Cinnamon (Cinnamomum cassia) (Bark). Contains soy derivatives. Contains no sugar, salt, yeast, wheat, gluten, milk, egg, shellfish or preservatives.

Directions

Take 2 softgels daily with food. Store in a cool, dry place after opening.

Legal Disclaimer

These statements have not been evaluated by the FDA. These products are not intended to diagnose, treat, cure, or prevent any disease.

Statements regarding dietary supplements have not been evaluated by the FDA and are not intended to diagnose, treat, cure, or prevent any disease or health condition.

Looking for specific info?

Customer reviews

4.2 out of 5 stars
4.2 out of 5
4,011 global ratings

Customers say

Customers like the intensity, value, and quality of the multivitamin. For example, they mention it makes them feel better, gives them more energy, and is worth the extra expense. That said, opinions are mixed on stomach issues, ease of swallowing, and size.

AI-generated from the text of customer reviews

421 customers mention296 positive125 negative

Customers like the quality of the multivitamin. They say it's one of the best on the market, with powerful nutrients. They also appreciate the unique list of vitamins and trace elements that set it apart from most. Customers say the ingredients are okay and on par with others. Overall, they say it helps them stay healthy.

"This is hands down the best men’s vitamin I have found. Feeds the entire body." Read more

"...Outside of that, this is a great vitamin and is a great value." Read more

"...Due to these recurring quality concerns, I'm no longer taking these vitamins and I'm switching to another brand with better quality control." Read more

"This multivitamin has just about all vitamins, minerals and supplements I need...." Read more

114 customers mention109 positive5 negative

Customers appreciate the value of the vitamin. They say it's one of the best affordable men's multis on the market, worth the extra expense, and the best men'd vitamin for the price.

"...Outside of that, this is a great vitamin and is a great value." Read more

"...comparing to others on the list, I think NOW Foods has priced this product very competitively...." Read more

"Great value for a multi but the past few times they have been leaking which causes a foul aftertaste. I hope they get it together to fix this issue." Read more

"...Ingredient profile is good, and the price point is great. I just can’t make myself spend an arm and a leg on a multivitamin...." Read more

53 customers mention50 positive3 negative

Customers find the vitamin to be a great multi. They say it helps with energy, sleep, and overall feeling. They also say it keeps them energized throughout the day. Customers also mention that the B vitamins and other key vitamins provide steady energy. They feel better on a daily basis and say it increases stamina and endurance during workouts.

"...So far, so good! I have more energy, my skin color actually looks better, and my body temp is back to normal...." Read more

"...Keeps me energized throughout the day and if I take it too late in the day into the night as well ;-)..." Read more

"Just started this product only a week in . I feel like I have more energy I believe my body is absorbing it I just feel better than I did 2 weeks..." Read more

"...Good steady energy from the B vitamins, and a nice mix of other key vitamins...." Read more

121 customers mention84 positive37 negative

Customers are mixed about the ease of swallowing. Some mention that the gel caps are really easy to swallow and a great upgrade over the old huge "horse pills". They say the capsules are easy on the gut and there is no taste as with the tablet. Others however, say that the caps taste like their contents and cause a foul aftertaste.

"...great packaging and fast delivery. no liquid inside the bottle. I swallow with ease in spite of the size of capsule. very fast delivery." Read more

"Easy to swallow capsule. The ingredient list shows a well rounded complete supplement, I take one after dinner daily!" Read more

"...a multi but the past few times they have been leaking which causes a foul aftertaste. I hope they get it together to fix this issue." Read more

"...recent Adam, and Eve SoftGels are quite large, but relatively easy to swallow with water...." Read more

76 customers mention45 positive31 negative

Customers are mixed about the stomach issues with the vitamin. Some mention that it does not upset their stomach or cause any other unwelcome, queasy feelings. They feel better after taking them and there are no side effects. However, other customers say that they give them an upset stomach and leave them nauseous for a good 30 minutes. They also say that the soft gels are not harsh on their stomach.

"...more energy, my skin color actually looks better, and my body temp is back to normal...." Read more

"...Really high vitamin supplement percentages for all manner of things it felt like overkill..... I do not trust in 'soft' gels that large which feel..." Read more

"...The capsules are easy to swallow and digest, without and perceivable stomach issues...." Read more

"...out that the liquid is not pleasant so it makes taking the vitamins a little more challenging...." Read more

72 customers mention22 positive50 negative

Customers are mixed about the size of the vitamin. Some mention that the size is large, but smooth so they go down pretty easily. Others say that the pills are of a decent size, but slide down easily with a little water.

"...Finally, the pill is HUGE! It's not hard for me to take, but I can imagine for certain people, it will be too much...." Read more

"...They are a little big but just take one at a time and you will be fine, or if you don't have a gag reflex you should be ok." Read more

"...These most recent Adam, and Eve SoftGels are quite large, but relatively easy to swallow with water...." Read more

"...The one downside to these is that they are large pills and do not fit in our pill organizer well. Overall satisfied with this supplement." Read more

84 customers mention0 positive84 negative

Customers are dissatisfied with the leakage of the vitamins. They mention that the pills just bled through, the gels oozed out, and the caps popped.

"...years, but have had a couple bottles in 2023 with burst or leaking capsules...." Read more

"...in really hot warehouse along the way, caps will pop, oozing the liquid all over the insides...." Read more

"Good multivitamin lots of what a man needs but they leak and make it one hell of a mess inside the bottle. Contacted them. No results" Read more

"...I just got a bottle with a leaking capsule which coats all the other capsules and makes a mess...." Read more

61 customers mention0 positive61 negative

Customers are dissatisfied with the messiness of the vitamin. They say the gels were broken and made a mess inside the bottle. They also say the broken capsules in the jar created a nasty mess that must be dealt with. Some customers mention that the contents nearly stain everything they touch.

"...It's a thick, yellow-green oil that stains and isn't the easiest to wash off. Is this on purpose?" Read more

"...The liquid gets all over the place and stains the counter and anything it touches...." Read more

"...It stains. I have to wipe off each individual one and then use it as I'm worried about it going bad or something...." Read more

"...a year, one of the soft gels open prior to delivery and it can make quite a mess...." Read more

Something's changed
5 Stars
Something's changed
I've been using these men's multi-vitamins for a couple of years. I started using the gel capsules over the one-a-day tablets because it's was mostly always in stock. However, my experiences with the last two shipments have led me to reconsider. Both arrived with a thick, yellow, oily residue inside the bottles, emitting an unpleasant odor, and lacked a cotton ball to mitigate the issue. The first shipment was particularly alarming with a substantial amount of this residue (pictured). Although the second shipment was slightly less problematic, each capsule was still absolutely saturated in this greasy film. I took out all the capsules to wipe off the excess grease, only to find a pool of oil at the bottle's bottom of the bottle. Due to these recurring quality concerns, I'm no longer taking these vitamins and I'm switching to another brand with better quality control.
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Top reviews from the United States

Reviewed in the United States on June 21, 2023
Size: 90 Count (Pack of 1)Verified Purchase
While I run and generally stay pretty healthy, my body temp was constantly about 1.5 degrees low. Did blood tests that found nothing and doc wasn't concerned, said it might be a vitamin deficiency. I tried another brand of vitamin first that was great, but it was over $1 per day to take.

Since I take the liver supplement, I decided to try this one.

So far, so good! I have more energy, my skin color actually looks better, and my body temp is back to normal. I take one with breakfast and one with dinner (it's two pills per day).

There are a few things to consider when purchasing. First, make sure you take with food like it says. If you don't, you will burp the flavor of the vitamin, over and over. Not good!

Next, be ready for your urine to turn neon yellow and smell like the vitamin.

Finally, the pill is HUGE! It's not hard for me to take, but I can imagine for certain people, it will be too much.

Outside of that, this is a great vitamin and is a great value.
10 people found this helpful
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Reviewed in the United States on March 17, 2024
Size: 90 Count (Pack of 1)Verified Purchase
This is hands down the best men’s vitamin I have found. Feeds the entire body.
2 people found this helpful
Report
Reviewed in the United States on June 15, 2023
Size: 90 Count (Pack of 1)Verified Purchase
We've purchased and used this vitamin for years without an issue. We order before the package is empty to ensure continuity. Doing that, on this occasion, meant that we didn't open this package until after the return/credit window closed. There are broken capsules in this jar, creating a nasty mess that must be dealt with for the duration of the quantity remaining. We looked for a way to contact NOW vitamins directly to no avail. So this review is not really a review (it's great stuff, really), but a hint to help potential customers.
Customer image
4.0 out of 5 stars Great supplement, open on receipt
Reviewed in the United States on June 15, 2023
We've purchased and used this vitamin for years without an issue. We order before the package is empty to ensure continuity. Doing that, on this occasion, meant that we didn't open this package until after the return/credit window closed. There are broken capsules in this jar, creating a nasty mess that must be dealt with for the duration of the quantity remaining. We looked for a way to contact NOW vitamins directly to no avail. So this review is not really a review (it's great stuff, really), but a hint to help potential customers.
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Customer image
Customer image
12 people found this helpful
Report
Reviewed in the United States on April 29, 2024
Size: 90 Count (Pack of 1)Verified Purchase
supplement facts are impressive. great packaging and fast delivery. no liquid inside the bottle. I swallow with ease in spite of the size of capsule. very fast delivery.
Reviewed in the United States on November 8, 2022
Size: 90 Count (Pack of 1)Verified Purchase
Edit: Quality control is an issue with these vitamins. After having this leaking pill problem happen again, I just can't buy these anymore. You have to scrub every vitamin you take from the bottle when this happens, because you don't know if its one pill that is leaking or several like I had in my last bottle. The yellow-brown ooze that comes off the pill tastes awful and stains everything it touches. I've never had this issue with another gel cap style pill.

Original review: I really like these vitamins, but I am about to lose patience with the manufacturer. This is the 3rd time I have purchased these vitamins. I like them because they don't make me feel queasy like some other multi's do. But somehow, they keep leaking inside the bottle and they stain everything a nasty yellow color, like iodine. They stain and leak onto my other vitamins and my fingers when I handle them. Please fix this and you will be the best vitamin i have ever bought. I should not have to individually clean my vitamins.
Customer image
1.0 out of 5 stars Great vitamin, but packaging is awful. Please fix this.
Reviewed in the United States on November 8, 2022
Edit: Quality control is an issue with these vitamins. After having this leaking pill problem happen again, I just can't buy these anymore. You have to scrub every vitamin you take from the bottle when this happens, because you don't know if its one pill that is leaking or several like I had in my last bottle. The yellow-brown ooze that comes off the pill tastes awful and stains everything it touches. I've never had this issue with another gel cap style pill.

Original review: I really like these vitamins, but I am about to lose patience with the manufacturer. This is the 3rd time I have purchased these vitamins. I like them because they don't make me feel queasy like some other multi's do. But somehow, they keep leaking inside the bottle and they stain everything a nasty yellow color, like iodine. They stain and leak onto my other vitamins and my fingers when I handle them. Please fix this and you will be the best vitamin i have ever bought. I should not have to individually clean my vitamins.
Images in this review
Customer image Customer image
Customer imageCustomer image
15 people found this helpful
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Reviewed in the United States on May 5, 2024
Size: 2160 Count (Pack of 1)Verified Purchase
I’ve always liked this formula, have used it for several years, but have had a couple bottles in 2023 with burst or leaking capsules. Decided to pause and let these bottles work their way out of the supply chain. As of May 2024 this seems to no longer be an issue and I’m quite pleased!
One person found this helpful
Report
Reviewed in the United States on March 8, 2017
Size: 90 Count (Pack of 1)Verified Purchase
It's hard to objectively judge the effects of a vitamin on one's sense of health and well-being, as there are just too many factors that can influence your results -- so I am not going to even waste your time with that. What I will do is judge this product in regards to its reputation and its stated contents.

As a multivitamin, independent testing (labdoor.com) rates this product among the best. Labdoor has this vitamin at #6 overall, #2 among men's multivitamins. They provide a detailed explanation of their standards and why they rate the way they do, and that's good enough for me.

Cost-wise -- again, comparing to others on the list, I think NOW Foods has priced this product very competitively. The one men's multi that scored higher (barely) cost about the same as this one. I found that having more size options to be compelling, as well as my prior good experiences with NOW products.

Content-wise, there are a few things I look for to judge the quality and efficacy of a multi -- 1. What type of B-12 does it contain, the cheaper cyanocobalomin or the more bioavailable methylcobalamin? This one has the latter - check! 2. What type of E does it contain, the cheaper synthetic DL- Alpha Tocopherol or the natural (and better) D-Alpha Tocopherol? Again, the better one - check! The mineral content can be referenced similarly. The capsules are easy to swallow and digest, without and perceivable stomach issues.

I have ordered this product twice, and barring finding something even better in terms of "bang for your buck," will probably continue to do so.
19 people found this helpful
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Reviewed in the United States on March 18, 2024
Size: 90 Count (Pack of 1)Verified Purchase
I've done business, both wholesale buying or just retail with NOW for 50 years. They've always been a very reputable and trustworthy company. Like most vitamin companies, they use 3rd party manufacturers to tablet and encapsulate their vitamins. I don't know if the original family (it mightve been the Richard's) still own it or not, but someone is really cutting corners when it comes to encapsulation. This is really shoddy, accepting this poor quality product from who ever is making them. There's a chance they are being made in India and shipped over here. Also, if stored in really hot warehouse along the way, caps will pop, oozing the liquid all over the insides. The formula for these is one of the best out there, but, frankly it's sleezy to continuing to sell these, after years of complaints from trusting customers. Obviously, they just care about quality any longer, just profits. Hopefully they'll find a professional manufacturer like R.P. Scherer or someone to produce these in the future. If the FDA looked into the sale of these, I don't think they'd be very happy.
3 people found this helpful
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Top reviews from other countries

Translate all reviews to English
Thomas Buteau
5.0 out of 5 stars This stuff works baby!
Reviewed in Japan on January 31, 2024
Size: 90 Count (Pack of 1)Verified Purchase
I live in Japan, and they don't sell anything like this stuff. Take two teaspoons a day, and you will never have a problem! The package works really well, but I removed the pour spout so I could get my teaspoon in easier. I take it every night with a small cup of water, but I can also have it in my tea, fruit juice, coffee, and any other drink. There is no flavor, so you can put it in anything and it will taste exactly the same! Hell you could even have a glass of wine it.
かえる
5.0 out of 5 stars 疲れに。
Reviewed in Japan on December 27, 2022
Size: 90 Count (Pack of 1)Verified Purchase
効果ないと思って、やめたら疲労感を
かなり感じるようになり再開。
体調良し。効果あります。
ただし尿が蛍光マーカーみたいな
色になり匂いがキツくなります。
カプセルのサイズは自分史上最大。
One person found this helpful
Report
メタ男
4.0 out of 5 stars 飲みやすくて、壮年期の疲労回復におすすめ!
Reviewed in Japan on August 10, 2020
Size: 90 Count (Pack of 1)Verified Purchase
ソフトジェルのマルチビタミンは初めて頼みましたが、ビタミンB群の20mg各を超えた大容量の際の口のなかに匂いが残る感覚もなく、飲みはじめて、疲れも残りにくくなった気がします。Now Foodsは実は15-20年前に廉価な商品で売り出し、品質が問題視されたことがありました。その後やっきになって品質保証をアピールしてたのですが、いまでは安定的な原料品質と価格の安さのバランスをとってるようですね。
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tendawn
5.0 out of 5 stars 元気になりました
Reviewed in Japan on August 14, 2022
Size: 90 Count (Pack of 1)Verified Purchase
当方46歳でそろそろ元気なくなる歳かな、と思っていましたが、マルチビタミン飲もうとこちらを試してみたら、相棒が元気になってびっくりしました。別にそちらは気にしてなかったので、そんなに効くもんかと意外でした。
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アクアちゃん
5.0 out of 5 stars 体調はいいです
Reviewed in Japan on March 18, 2014
Size: 90 Count (Pack of 1)Verified Purchase
筋トレで栄養が偏るので。

基本的に肉も野菜も食いまくりますが
たまに忙しくて栄養が十分に取れないときは飲むと結構ごまかされる気がします。
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